ABOUT SEEDBED STUDIO
Bringing Stories to Life Through Design and Craft
At Seedbed Studio, we specialise in scenic design, construction and prop making for theatre, film, television, advertising and live events. Based in Birmingham, West Midlands we combine creativity, craftsmanship and collaboration to bring imaginative ideas to life; on time, on budget and to the highest professional standard.
We pride ourselves on our flexible, client-focused approach, working closely with producers, designers and creative teams to transform concepts into striking constructions.
Our multidisciplinary team includes experts in scenic art, carpentry and prop /sculpture creation, all sharing a passion for storytelling through visual design. Our expertise allows us to take a project seamlessly from concept to completion, ensuring every detail aligns with your creative vision.
OUR STORY
Seedbed Studio was founded by Daniel O’Neill, a scenic designer and artist with over 20 years of experience in the creative industries.
After studying Set Design and Painting at Birmingham City University, Daniel worked across the UK producing murals, sculptures and scenic environments for clients such as Nando’s, Young’s Breweries and numerous London venues with Art Scene Creative.
His career expanded into major theatre and performance projects, including work for Iron Maiden, Sister Act, Swan Lake with the Birmingham Royal Ballet, the Birmingham Rep, UK Productions and Hangman Ltd.
With this foundation of diverse creative experience, Daniel established Seedbed Studio to bring together skilled craftspeople and innovative designers under one roof, dedicated to building spaces that tell stories.
OUR EXPERTISE
Our clients span multiple creative industries, we create bespoke sets, props and immersive experiences for theatre, film, advertising and events.
We have extensive experience in theatre production carpentry, set construction and scenic design for both local and touring companies including:
- Bespoke set design and construction
- Scenic carpentry, metalwork and CNC cutting
- Scenic painting, prop making and sculpture
- On-site delivery, installation, fit-ups and de-rigs
TV, Film & Advertising
We collaborate with production companies to create unique scenic builds and props for film, screen and photography. From concept design to installation we can provide:
- Custom workshop scenic builds and bespoke design
- Scenic painting and hand finishing
- Prop making and sculpture creation
- On-site construction and installation in film studios or shoot location
Events & Promotion
We work with event, marketing and PR agencies to bring creative campaigns to life, often on tight schedules and in high-traffic public environments. Our event services include:
- Design support and construction planning
- Modular and reconfigurable scenic builds
- Fast installation, de-rigging and on-site support
- Safe, visually striking event displays for public or commercial spaces
CASE STUDIES
Collaboration
& Commitment
At Seedbed Studio, collaboration is at the heart of what we do. We see every project as a partnership, combining your ideas with our technical and creative expertise to achieve something exceptional.
Our central Birmingham location allows us to serve clients efficiently across a large geographic area, offering responsive support and practical solutions for projects of all scales.
Whether you’re developing a new production, planning a live event, or looking for expert theatre production carpentry, Seedbed Studio is here to help build on your vision.

SeedBed Studio Limited
Unit C6, Aston Seedbed Centre
Avenue Road
Birmingham
West Midlands
B7 4NT





